There has bee quite a bit of noise regarding the some scenes in Imtiaz Ali’s Love Aaj Kal starring Saif Ali Khan and Deepika Padukone, playing the modern day lovers in every sense of the word.Let’s see what the director has to say about these issues, whether valid or invalid.
“My argument is that audiences are really smart. They pretty much see the intention of the filmmaker and make up their mind to watch the film accordingly. We better start taking them seriously rather than attempt at fooling them by considering ourselves over smart,” said Imtiaz Ali.
To clarify his point further, Ali shared some experience from the making of 'Jab We Met': “Remember the sequence in the second half of the film when Kareena curses her ex-boyfriend on phone? She goes on to say 'Teri Maa Ki' and a lot more. Did the audience feel awkward? Not at all. In fact they laughed during the entire scene and not a single soul came and told me that he/she felt offended by the language,” said Ali.
Imtiaz also admits that 'Love Aaj Kal', has the younger crowd as prime target audience. “And that's more by accident rather than planned,” he explains. “The film caters to them mainly because it's this age group that goes and sees films in theatres. Due to this, even when I am conceptualising a film and then putting it on celluloid, I feel safe from my target audience perspective.”
Love Aaj Kal will be out on screens on July 31st, with some great music by Pritam and lyrics by Irshad Kamil.
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